Gen.G opened the 2025 competitive season with a uniform announcement that reinforced one of the most established partnerships in Korean esports. For the second consecutive year, the Seoul-based organization teamed with Descente — the Japanese-Korean sportswear brand with deep roots in technical athletic wear — to produce the official player jersey worn across Gen.G’s League of Legends, VALORANT, and broader competitive rosters.
The 2025 Official Player Jersey launched in January with a tiered sales schedule that gave Gen.G members early access before the public drop. International purchase and worldwide delivery were available from launch day, continuing a trend Gen.G established in 2024 of making their kits accessible to fans outside Korea from the start.
Design
The Gen.G x Descente 2025 Official Player Jersey arrives in two colorways: black and light grey. Both carry the refined, minimalist identity that Gen.G has leaned into since moving away from the busier graphic treatments common in esports apparel. The tiger branding remains central, paired with the Descente logo and competitive sponsor placements arranged with the kind of restraint that comes from a genuine sportswear manufacturer rather than a print-on-demand operation.
Descente’s involvement goes beyond branding. The fabric construction pulls from the company’s decades of experience outfitting skiers, runners, and professional athletes. The jerseys use moisture-wicking materials designed for extended wear under stage lighting — a practical detail that matters more than most fans realize. The cut follows a slim athletic fit consistent with what Chovy, Ruler, and the rest of the Gen.G roster wear on stage during LCK broadcasts.
The black variant is the primary competition jersey — the version you see on stage during LCK Spring and international events. The light grey serves as the alternate, offering a cleaner look that Gen.G has occasionally used for content shoots and secondary tournament appearances.
The Descente Partnership
Gen.G’s relationship with Descente is notable in a landscape where most esports organizations either self-produce their merchandise or partner with mainstream sportswear brands like Nike, Puma, or Adidas. Descente occupies a different space — premium technical sportswear with particular strength in the Korean and Japanese markets, where the brand carries significant prestige.
The partnership has given Gen.G jerseys a fit and fabric quality that consistently ranks among the best in esports. While Western teams chase brand recognition through collaborations with household names, Gen.G and Descente have quietly built one of the most technically competent uniform programs in competitive gaming.
Pricing and Availability
The 2025 uniform kit pricing follows the structure Gen.G established in previous years:
| Item | USD | KRW |
|---|---|---|
| Official Player Jersey (Black or Light Grey) | $98 | ₩109,000 |
| Official Player Jacket | $137 | ₩189,000 |
Both pieces are available for international purchase with worldwide delivery. Player and sponsor marking kits are sold separately. The initial launch sold out quickly, but Gen.G restocked all sizes on March 24, 2025 for the black jersey and jacket.
More Gen.G Coverage
- Gen.G 2026 Official Player Uniform
- Echo Esports 2026 Pro Jersey: Yellow Strikes Back
- SK Gaming 2026 LEC Jersey: Red and Black Returns
- DRX 2026 Kiwoom Rebrand LCK Uniform
- Nongshim RedForce 2025-2026 LCK Uniforms
Where to Buy
The Gen.G x Descente 2025 Official Player Jersey is available through:
- Gen.G Official Online Shop — international orders with worldwide shipping
- Musinsa Global — Korean fashion platform with international delivery
