FlyQuest brought their sustainability-first brand to the League of Legends World Championship in 2024 with a dedicated Worlds collection. As the LCS team known for putting environmental consciousness at the center of their identity, FlyQuest’s Worlds merch extended their eco-friendly positioning to the biggest stage in League of Legends.
The Collection
The FlyQuest Worlds 2024 lineup carried the organization’s green-first design language:
- Worlds-specific apparel — event-branded pieces for the tournament
- Eco-friendly materials — maintaining FlyQuest’s commitment to recycled polyester and sustainable packaging
- Limited availability — tournament merch with restricted production runs
FlyQuest later expanded their collaboration portfolio with a Von Dutch partnership for the Worlds 2025 season, producing a jersey + hat + keychain bundle ($174) that blended Y2K fashion nostalgia with esports branding.
FlyQuest’s Red Solaris
In March 2025, FlyQuest released a Red Solaris Jersey in Cherry Blossom for International Women’s Day, demonstrating that the brand’s design flexibility extends beyond their signature green. The red variant maintained the custom jacquard fabric and recycled polyester of the standard Solaris while offering a completely different aesthetic.
This willingness to break from their own color conventions — something most esports organizations would never do — shows FlyQuest’s confidence in their brand identity. The green is iconic, but the brand doesn’t depend on a single color.
FlyQuest’s Unique Position
No other esports organization has built its entire brand around sustainability the way FlyQuest has:
| Aspect | FlyQuest Approach |
|---|---|
| Materials | 100% recycled polyester |
| Packaging | Sustainable, eco-friendly |
| Manufacturing | Jacquard weaving (more durable) |
| Branding | ”Making gaming better than we found it” |
| Revenue model | Tree-planting tied to competitive results |
This isn’t greenwashing — it is foundational to how FlyQuest operates, from their merchandise to their community programs.
More FlyQuest Coverage
Where to Buy
FlyQuest merchandise is available at flyquest.gg.
