Natus Vincere elevated their merchandise game in 2024 with a partnership that put them alongside the biggest names in sports fashion. The NAVI x PUMA 2024 Pro Kit represents one of the most significant brand collaborations in Counter-Strike 2 esports, bringing PUMA’s global sportswear expertise to NAVI’s iconic yellow and black identity.
The PUMA Partnership
PUMA is one of the world’s largest sportswear brands, with partnerships spanning football (Manchester City, AC Milan), motorsport (Ferrari, Mercedes), and athletics. Their entry into a jersey partnership with NAVI signals that the CS2 scene has reached a level of commercial maturity that attracts tier-1 sportswear brands.
The collaboration produces a jersey that benefits from PUMA’s decades of experience in athletic apparel construction while maintaining NAVI’s distinctive visual identity.
Design
The 2024 Pro Kit Jersey features NAVI’s signature yellow and black colorway with PUMA’s athletic construction and branding. The PUMA cat logo appears alongside the NAVI emblem, creating a dual-branded product that carries weight in both esports and sportswear markets.
The jersey was worn by NAVI’s CS2 roster, one of the most watched teams in the world, during Major events throughout 2024.
Availability Challenge
Despite strong demand, the NAVI 2024 jersey proved difficult to obtain. A Reddit thread from March 2025 showed fans still searching for the jersey months after release, with the official NAVI store and ESL Shop both listed as out of stock. This scarcity suggests either limited production runs or unexpectedly high demand driven by the PUMA brand appeal.
More NAVI Coverage
- NAVI 2026 Pro Kit Collection
- HEROIC 2025/2026 Jersey in Custom Jacquard Fabric
- FURIA x adidas 2025 Collection
- FaZe Clan 2025 Official Jersey
- NAVI 2025 Pro Kit Jersey
Where to Buy
NAVI x PUMA merchandise was available at the NAVI Shop and ESL Shop. Availability is limited.
