Team Liquid 2023 Official Jersey and Honda Jersey

Team Liquid unveiled the 2023 jersey lineup in February with the tagline “Let’s weave our legends, together.” The drop included three distinct pieces: the standard Official Jersey, a Hoodie Jersey variant, and a co-branded Honda Jersey, making it one of the most comprehensive annual jersey launches in esports.

The 2023 Official Jersey

The standard 2023 jersey features Team Liquid’s signature navy blue base with performance-grade construction. Built from 100% athletic grade polyester with antimicrobial and moisture-wicking properties, the jersey maintains the quality standards Liquid fans expect from the organization’s competition wear.

Available through both the Team Liquid store and the ESL Shop at approximately $80-100, the jersey offers optional custom sublimated name printing on the back for personalization.

Honda Jersey

The Honda co-branded variant stands out as a unique product in the esports merchandise landscape. Honda’s partnership with Team Liquid was one of the first major automotive brand deals in esports, and the Honda Jersey gives fans a way to show their support for both the team and the sponsor relationship that has helped fund Liquid’s competitive rosters.

The Honda logo features prominently alongside the Liquid branding, creating a dual-branded piece that mirrors how traditional sports jerseys integrate sponsor identities.

Hoodie Jersey

The Hoodie Jersey combines the competition jersey design with the comfort and coverage of a hooded sweatshirt. This hybrid format addresses a real gap in esports merchandise — fans who want the visual identity of a jersey but the warmth and casual feel of a hoodie, especially for attending events in air-conditioned arenas or during colder months.

Team Liquid’s 2023 Merchandise Strategy

The 2023 lineup marked the beginning of Liquid’s most prolific merchandise era. Later in 2023, the organization would launch the Naruto 20th Anniversary Collection, followed by an unprecedented string of pop culture collaborations in 2024 (Star Wars, Deadpool & Wolverine, Pride Jersey) that positioned Team Liquid as esports’ most active lifestyle brand.